“How do you get broad adoption of a complex technology and build a brand from scratch in a matter of a few seasons? Well, you get Richard Palmer to evangelize, innovate, market and generally drive the vision tirelessly.
"I was lucky enough to believe in Richard's vision early on and decided to include his new technology, d3o, into some very high profile product for Spyder at the Torino Olympics. The grassroots PR surrounding this product launch was phenomenal. Richard's mastery of product and communication drove a wave of publicity that we could never have dreamed possible. Richard's technical ability is only surpassed by his understanding of marketing. I have never seen anyone possess such acumen in both realms before. This is a potent combination. As an entrepreneur, it is lethal (to the competition)! I consider Richard one of the hardest working, most forward thinking visionaries I have met in business. I trust his instincts as they are always backed up by experience and fact. I look forward to getting the phone call from him in the future where he explains the next big project he is working on. I will gladly sign up for that ride again.” Phil Shettig, Business Unit Director Core,GM Resort/Race, Spyder Active Sports, Inc.